Complete programme (60 credits) version 4

Language of instruction English

1 - General Courses

6
No.CourseRefSemesterMt1Mt2Dept.InstructorContactStudyCrdt
1Strategic Management111EB23Johan Verrue451806

2 - Courses Related to the Main Subject

33
No.CourseRefSemesterMt1Mt2Dept.InstructorContactStudyCrdt
1Consumer Behaviour111EB23Maggie Geuens551806
2Market Research Methods111EB23Patrick Van Kenhove551806
3Business and International Marketing211EB23Derrick Gosselin551806
4Marketing Communication111EB23Patrick De Pelsmacker551806
5Business Development and Strategic Selling212EB23Fred Lemke30903
6Digital Marketing212EB23Sarah Steenhaut30903
7Marketing in Practice212EB23Anneleen Van Kerckhove30903

3 - Elective Courses

6
Subscribe to 6 credit units from no less than 1 and no more than 2 modules from the following list. Subject to approval by the faculty.

3.1 - Program-Specific Elective Courses

 

3.2 - General Elective Courses

 

4 - Master's Dissertation

15
No.CourseRefSemesterMt1Mt2Dept.InstructorContactStudyCrdt
1Master's Dissertation [en, nl] J12545015